Each team’s strategy needs are unique. For each client, I take a listen and research-first approach to tailor my support. I operate as an extension of your team and am adaptable to your processes, technologies, and team culture.

We will build a plan together for my involvement based on your team size, stage of business, goals, needs, and how fast you want to move.

My Approach

Curious To Learn More?

How I Help

If you’re looking for guidance and a dedicated partner as you make key decisions for your brand and marketing, consulting with me might be a great fit for you.

As a brand strategy consultant, I:

  • Help your team align on a shared vision for your brand development and how to build brand equity.

  • Clearly define your target audience and different communication approaches to emotionally engaging them.

  • Differentiate from competitors and develop a standout brand personality. 

  • Refresh your brand identity based on key learnings.

  • Plan for upcoming campaigns and develop key insights to guide the creative work and brief agency partners.

  • Support with brand architecture and naming.

  • Review and guide creative asset development to ensure it is on brand and on-strategy

Working Together

When you partner with me, you can count on:

  • Impeccable communication with your internal teams, agency partners, and your audience.

  • Thoughtful dedication to your brand and your business goals.

  • A balance of research and intuition-led insights.

  • Abundant creativity & ideas.

  • Feeling heard and supported.

  • Thought partnership at the high-level and the detailed execution level.

  • Flexibility, decisiveness, leadership, humility, kindness, and a sense of humor.

Ready To Get Started?

Let’s jump on a call to start the discovery process and make a plan together.